Tag «Communications»

The Proactive Church

The Proactive Church

We’ve all heard the old saying, “If it ain’t broke don’t fix it.” This phrase simply means if something is working adequately, leave it alone. Unfortunately, this phrase is inherently limiting to whoever applies it. As church leaders, one of the primary roles we fill is universal handyman and go to problem solver. Fair or…

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7 Steps to Structure Your Guest Follow Up Process

7 Steps to Structure Your Guest Follow Up Process

In a recent post, I talked about the importance of following up with first-time guests (FTGs). On either side of that process, there are often assumptions: the assumption from the guest is that if they give a church their contact information, someone will actually follow up. The assumption from the church (or church staff member)…

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The Various Voices a Pastor Must Use to Communicate

The Various Voices a Pastor Must Use to Communicate

You’ve likely heard the adage. How you communicate is an essential component of what you communicate. Content is critical, but so is delivery. Finding the voice in which to share content is sometimes just as difficult as determining the content itself. Leaders are often the first to communicate a new message. As a pastor, your…

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A Giant Step in Bible Accessibility

A Giant Step in Bible Accessibility

Approximately 12 million people over the age of 40 in the US have vision impairment. Glasses or contacts can help many in that group, but of those 12 million people, 4.2 million have uncorrectable vision and 1.02 million are blind. That is a significant portion of the population that is unable to read a traditional…

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5 Shifts To Make In Your Hospitality Team

5 Shifts To Make In Your Hospitality Team This Year

It’s the beginning of a brand new trip around the sun, and all of us are experiencing some form of renewal, restarting, or rebranding. No matter your personal take on resolutions, there’s something about a fresh page on the calendar to make us think about what could be. If you serve or lead in any…

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What I’m Planning for 2022

What I’m Planning for 2022

Let me take you behind the scenes of our church’s communication strategy. I set aside a day every year in December to think through our church’s communication goals. I spend time thinking about what worked and didn’t work this year, and what the challenges will be for our church in the coming year.  During this…

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Seven Ways to Equip Your Church to Give Sacrificially

Seven Ways to Equip Your Church to Give Sacrificially

Giving patterns in churches are changing. The ways in which people give are changing. What does not need to change is the heart for sacrificial giving. How can you equip your congregation to give sacrificially? Here are seven items to consider. 1. Teach why sacrificial giving is necessary for God’s mission. If what you are…

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The Surprising Attendance Decline of Streaming Worship Services: Five Observations

The Surprising Attendance Decline of Streaming Worship Services: Five Observations

Over nine out of ten church leaders describe their church’s decline in attendance in streaming worship services as “major.” Many of them say the decline is at least 90 percent from its peak during the pandemic. While we certainly anticipated that many church members would return to in-person worship attendance after the quarantine, we were…

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Using Social Media for Church

A Simple Framework for Using Social Media for Your Church

You may have recently seen research indicating that TikTok has surpassed YouTube in viewing time per user. If you’re like most pastors I know, you may have rolled your eyes and thought to yourself, “I just can’t keep up with it all.” Between doing the day to day ministry of the church and balancing other…

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The Definitive Checklist for Launching Your Church Website

The Definitive Checklist for Launching Your Church Website

I don’t know if there’s anything quite as nerve-racking as launching a website. You’ve put a ton of work into the website, and you hope that everything works. Of course, “hoping” that everything works isn’t really a great way to launch a website. However, you can do more than just “hope” everything goes well. You…

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